PROJECT OVERVIEW
CONCEPT
CONCEPT
BRIEFING
A new Photoshop challenge created for the Primeira Classe community by Lucas Rosa. The challenge was to develop a project that presents the product in a compelling way and creates consumer desire. The exercise simulates a complete creative workflow, from the initial client briefing to the final digital artwork, with a focus on enhancing the product and building an editable, non-destructive Photoshop file.
THE PROPOSAL
Present Butter Beer as a magical drink that sparks creativity and inspires new ideas. The concept is to portray it as a drink to be enjoyed in moments of creative exploration, when you need to step back, experiment, and let new ideas flow.
ASSETS
IMAGES MADE AVAILABLE FOR FREE.
IMAGES MADE AVAILABLE FOR FREE.
Special credits to @marcelokimura and his team for creating all the amazing labels.
KEY VISUALS
FINAL IMAGES
FINAL IMAGES
BEHIND THE IMAGE
BREAKDOWN
Follow the breakdown from a fun challenge!
BREAKDOWN
Follow the breakdown from a fun challenge!
BRUNOCORTES.ART STARTED WITH A SIMPLE OBSESSION: MAKING IMAGES.
WHAT BEGAN WITH GRAPHIC DESIGN GREW INTO A CONSTANT EXPLORATION OF ART DIRECTION, DIGITAL ART, 3D, COMPOSITING, AND VISUAL STORYTELLING. HERE, IDEAS BECOME IMAGES FROM ADVERTISING CAMPAIGNS AND KEY VISUALS TO WORLDS THAT EXIST ONLY BECAUSE THEY WERE IMAGINED FIRST. I LIKE THE PROCESS AS MUCH AS THE RESULT. BUILDING, BREAKING, REBUILDING, PAINTING, COMPOSITING, AND PUSHING A PIECE UNTIL IT FEELS RIGHT.
WHAT BEGAN WITH GRAPHIC DESIGN GREW INTO A CONSTANT EXPLORATION OF ART DIRECTION, DIGITAL ART, 3D, COMPOSITING, AND VISUAL STORYTELLING. HERE, IDEAS BECOME IMAGES FROM ADVERTISING CAMPAIGNS AND KEY VISUALS TO WORLDS THAT EXIST ONLY BECAUSE THEY WERE IMAGINED FIRST. I LIKE THE PROCESS AS MUCH AS THE RESULT. BUILDING, BREAKING, REBUILDING, PAINTING, COMPOSITING, AND PUSHING A PIECE UNTIL IT FEELS RIGHT.
NO FIXED FORMULA. JUST GOOD IDEAS, STRONG IMAGES, AND A LOT OF PIXELS.
BRAZIL ©️ 2026
BRAZIL ©️ 2026