This non-commercial study case presents a modernization proposal for Ecobier Puro Malte. The project focuses on brand simplification by refining the typography and removing redundant elements from the logo for better memorability. The new "fully labelled" can features a unique shield-shaped design and a "doodle" background with hand-drawn lines, illustrating celebratory moments like barbecues and parties. This personal project was developed solely for portfolio purposes to demonstrate high-end 3D visualization and strategic packaging design.
BRUNOCORTES.ART STARTED WITH A SIMPLE OBSESSION: MAKING IMAGES.
WHAT BEGAN WITH GRAPHIC DESIGN GREW INTO A CONSTANT EXPLORATION OF ART DIRECTION, DIGITAL ART, 3D, COMPOSITING, AND VISUAL STORYTELLING. HERE, IDEAS BECOME IMAGES FROM ADVERTISING CAMPAIGNS AND KEY VISUALS TO WORLDS THAT EXIST ONLY BECAUSE THEY WERE IMAGINED FIRST. I LIKE THE PROCESS AS MUCH AS THE RESULT. BUILDING, BREAKING, REBUILDING, PAINTING, COMPOSITING, AND PUSHING A PIECE UNTIL IT FEELS RIGHT.
WHAT BEGAN WITH GRAPHIC DESIGN GREW INTO A CONSTANT EXPLORATION OF ART DIRECTION, DIGITAL ART, 3D, COMPOSITING, AND VISUAL STORYTELLING. HERE, IDEAS BECOME IMAGES FROM ADVERTISING CAMPAIGNS AND KEY VISUALS TO WORLDS THAT EXIST ONLY BECAUSE THEY WERE IMAGINED FIRST. I LIKE THE PROCESS AS MUCH AS THE RESULT. BUILDING, BREAKING, REBUILDING, PAINTING, COMPOSITING, AND PUSHING A PIECE UNTIL IT FEELS RIGHT.
NO FIXED FORMULA. JUST GOOD IDEAS, STRONG IMAGES, AND A LOT OF PIXELS.
BRAZIL ©️ 2026
BRAZIL ©️ 2026